Well, Michael and I have now recovered from another adventure of showcasing our sauces at a major food show. We headed north to The Foxwood Casinos in Connecticut last week where our new distributor, Bozzuto's Distribution, was having a buyers show. We were one of many companies displaying and sampling our SKUs to a variety of independent food store buyers from all over New England. We didn't sell as many as we had hoped but it was a good start. Those who sampled our simmer sauces loved them! They also were intrigued by the news of our upcoming pizza sauce launch.
As for the four new pizza sauces....we are now in the process of getting production costs. This is going to be a critical part of the launch. What will they cost to cost produce? This will determine retail pricing. We shall see. Either we're gonna be real happy or we're gonna be really bummed. The demand is high. The interest is there....they taste incredible! Now it's all about getting the price point right.
Stay tuned......
No comments:
Post a Comment